Bringing the brand to life: How FM powers retail experience

FM’s role in retail operations and creating impactful brand experiences

Great retail experiences aren't just designed, they're operated. Behind every seamless store opening, consistent brand moment, and positive customer interaction is a facilities management function working to bring that experience to life every single day.

This event explores how FM underpins retail operations, safeguards brand identity, and ensures every store performs operationally and commercially. From maintaining flagship environments and managing store efficiency to enabling sustainability, safety, and consistency at scale, FM plays an essential role in how customers experience a brand.

Date: Thursday 24 September 2026
Time: 16:00 – 20:00
Location: Office Space in Town, Basement event space, 46 New Broad St, London EC2M 1JH.

Guest speakers

Patricia Soria, Operations Director UK & Europe, Macro

Ian Morgan, Group Health & Safety and Facilities Manager, Superdry

Yajing Zhu, Global Strategic Sourcing Manager, Levi

Timings

·         17:00 – 17:30 - Registration

·         17:30 – 17:35 – Welcome, Patrcia Soria

·         17:35 – 17:45 – Ian Morgan, Superdry

·         17: 45 – 17:55 - Yajing Zhu, Levi

·         17:55 – 18:05 - TBC

·         18:05 – 18:15 – TBC

·         18:15 – 18:25 - Live Q&A Panel

·         18:25 – 18:30 - Close – Patricia Soria, Macro

·         18:30 – 19:30 - Networking drinks

Why attend

This event brings together leaders across real estate, construction, operations and FM to explore how facilities management drives retail success, from store openings to long-term brand consistency.

Through insights, client perspectives and case studies with facilities leads from global retail brands including Levi and Superdry we'll explore:

- Operational reliability across global retail estates

- Consistent, on-brand customer experiences

- Efficient store openings, maintenance and lifecycle management

- The future of retail FM in 2026 and beyond

Our retail portfolio has grown 80% in the past five years. This event is a chance to hear why global brands trust us to protect their standards and enable their growth.

What to expect

Real-world insight: Hear how FM supports retail operations, brand reputation, and commercial performance.
Macro’s approach: Why we truly understand how FM unlocks outstanding retail experiences showcasing our partnerships, people and results.
Client perspectives: Learn how leading brands view FM as an extension of their brand promise.

Networking and discussion: Connect with peers and decision-makers over drinks and conversation.

Who should attend

·         Directors of Real Estates

·         Directors of Construction

·         Heads of FM (Retail)

·         Retail Operations, Experience & Brand Leaders

·         Facilities Managers

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